William Keith Berr is an international advertising, commercial and fine art photographer.
A graduate of the Brooks Institute of Photography in Santa Barbara, he has been producing remarkable images for more than 30 years and recently custom designed and built a modernistic live/work compound in the centre of Cleveland’s Asia town where he is currently involved in the movement to revitalize his art district.
Lizzy: Save the Salt
Keith has a unique ability to connect with people, gaining a trust that allows him to capture the real individual as few other photographers can. He embodies a fun, fresh lifestyle with a personality as engaging as the images he captures. His journeys take him on assignments, where he creates memorable photographs of race machines on the Bonneville Salt Flats, men in steel mills, corporate leaders, brain surgeons at work, rodeo cowboys, Rockstars, chefs, food and native flair around the world.
Some current projects have included branding campaigns for AT&T, Verizon, Newell Rubbermaid, Aldi, Invacare, McDonalds, Kay and Zale’s Jewelers, Timken Steel, Republic Steel, University Hospitals and Liberty Mutual Insurance.
His work recently brought him the honours of being inducted into the Cleveland Advertising Associations Hall of Fame. The American Society of Media Photographers’ has also selected him to be one of the top10 Photographers in the United States.
Salt Devil: Save The Salt
The past 2 years he was presented with National ADDY awards, for his personal work, “Save The Salt” project, on preserving the Bonneville Salt Flats, a National Monument that is in need of assistance in preventing its further destruction by man.
Keith is a Cleveland artist and businessman, proud of his hometown. “Everyday I am thankful for how fortunate I am, to be one of the lucky few, doing what I love.“ KB