Xavier Portela is a Belgo-Portuguese creative director, self-taught photographer and videographer currently residing in Brussels. He started his career as a web developer after he graduated from Multimedia at IAD (Diffusion Art Institute) in Louvain-La-Neuve, Belgium. Frustrated by his daily job as a developer for Bose Europe, he dropped it all to work on his own…except he also decided to change the nature of his job at the same time: from developer to photographer.
New York shining bright.
He is known for his visual onslaught of signs and neon lights series: “Glow” which was first released during summer 2016. The idea behind it was to manipulate the colors in his images in order to feel the vibrancy and atmosphere of the location, amplifying their saturation to make each reflect what the brain remembered. Like painters who manipulate their medium in order to be able to depict spontaneity and movement in a static, two-dimensional image.
Featured in various publications around the world: My Modern Met, Lonely Planet, Fubiz, Design Boom, Colossal, Creative Boom, Abduzeedo, Photonews HK, Design 360… Glow remains an ongoing personal project.
Besides his personal projects, he has worked for several clients including Bose Europe, Brussels Airlines, Canon Belgium, Mitsui Fudosan, Schweppes, Sony Vaio, Toyo Tires, Volkswagen.